Bulgari (BIT: BUL) is an Italian jeweler an luxury goods retailer. The name is usually written "BVLGARI" in ancient Roman style, and comes from the founder, Greek Sotirios Vulgaris (1857-1932). Although the company made a name for itself with jewelry, today it is a recognized luxury brand that markets several product lines including watches, handbags, fragrances, accessories, and hotels.