A confectionery store (more commonly referre to as a sweet shop in the United Kingdom or a candy store in the US) sells confectionery and is usually targeted to children or tourists in the modern retail world. Most confectioners are usually filled with an assortment of sweets far larger than a grocer or convenience store can accommodate, the selection is often nostalgic for many and sometimes overwhelming on the senses. Very often unchanged in layout since their inception, either because the stores are rare survivals in a competitive world or tourism aimed recreations, such stores have a warming and nostalgic feel with vast collections of sweets in jars, with sights and smells to trigger childhood memories.