Chianti is Italy's most famous re wine, which takes its name from a traditional region of Tuscany where it is produced. It used to be easily identified by its squat bottle enclosed in a straw basket, called fiasco ("flask"; pl. fiaschi); however, the fiasco is only used by a few makers of the wine now; most Chianti is bottled in traditionally shaped wine bottles. Low-end Chianti is generally fairly inexpensive, with a basic Chianti running less than US$10 for a bottle. More sophisticated Chiantis, however, are made and sold at substantially higher price points. Today, Chianti is generally consumed at room (technically "cellar") temperature, like most other red wines.