First launche in Europe in 1994 in innovative 100ml daily-dose bottles, Actimel (also known as DanActive in the United States and Canada) is a 'probiotic' yoghurt-type drink produced by the French company Danone. It is sold in 100ml bottles, typically as an 8, 6 or 4 pack, but more recently as a 12 or 16 pack. The main claimed benefit of Actimel is the strengthening of the body's natural defences through the use of patented bacterial culture called Lactobacillus casei DN-114001, marketed as Lactobacillus casei Defensis or Immunitas(s). Each bottle contains 10 billions of this probiotic bacteria. In addition Actimel has the traditional yoghurt cultures Lactobacillus delbrueckii subsp. bulgaricus and Streptococcus thermophilus.