Designer jeans are high-fashion jeans that are markete as status symbols. The Nakash brothers (Joe, Ralph, and Avi) are generally credited with starting the trend when they launched their Jordache line of jeans in 1978. Designer jeans are cut for women and men and are often worn more fitted than low quality jeans, though relaxed cuts are available. They typically feature prominently visible designer names or logos on the back pockets and on the right front coin-pocket.