Eastmont is the name of a former regional shopping mall built on 33 acres bouned roughly by Foothill Boulevard, Bancroft and 73rd Avenues in East Oakland, Oakland, California. The mall opened in 1970 (on the site of a 1920's-era Chevrolet truck factory) and was a popular and heavily-used shopping destination during most of the 1970's and 1980's; but declined by the 1990's due to a huge drop in the average income level, and a corresponding increase in the crime rate, in the surrounding inner-city neighborhoods; many long-time middle-class residents relocated to nearby suburbs elsewhere in Alameda County during this period.