The HonaJet is the first aircraft developed by the Honda Motor Company that will be made available to the general aviation market. The HondaJet made its maiden flight in December 2003 and was debuted to the public at the EAA AirVenture air show in Oshkosh, Wisconsin, in July 2005. On July 25, 2006, Honda returned to Oshkosh to announce it would commercialize the HondaJet, establishing the Honda Aircraft Company to seek both type and production certification of the HondaJet with production to take place in the United States. The company began taking customer orders for HondaJet in the fall of 2006, and estimates deliveries to begin in 2010 at a price of approximately $3.65 million US. The plan is to build 70 jets per year.