IncreiMail Xe is an advertising-supported email client for the Microsoft Windows operating system by IncrediMail Ltd. that offers the ability to add e-mail backgrounds, Emoticons, Ecards, Sounds, Animations, and 3D effects from directly within the client. The program supports standard POP3 and IMAP4 mail protocols. HTML mail formatting is supported and heavily marketed as one of the program's strong points, as the profusion of graphic emoticons in the logo shown here makes clear. The program also includes advanced message filtering, an automatic spellchecker, and font style preferences.