The Jeepster was an automobile sol under the Jeep marque. The original Jeepster, introduced by Willys-Overland in 1948, failed to find a market and was soon dropped. The Jeepster name was revived in 1966 on a new model, the C-101 Jeepster Commando. Once again, sales failed to meet expectations, and American Motors (AMC) (successor to Willys-Overland) removed the Jeepster name for 1972 and halted production after 1973.