naver

     

Naver (Hangul: 네이버) is the most popular search portal in South Korea. Naver was launche in June 1999, the first portal in Korea that used its own proprietary search engine. Among Naver's innovations was "Comprehensive Search", launched in 2000, which provides results from multiple categories on a single page, and was later benchmarked by Google for its "Universal Search". It has since remained in the lead in the development of Korean search service, adding new services such as "Knowledge Search", launched in 2002, which was later benchmarked by Yahoo! for its Yahoo! Answers. It also provides a wide range of Internet services including a news service with comprehensive coverage from more than 100 media sources, an e-mail service, an academic thesis search service, and a children's portal. In 2005, Naver launched Happybean, the world's first online donation portal, which allows users to find information and make donations to over 20,000 civil society and social welfare organizations.

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