NYC TV - sometimes braned in lowercase text as nyctv - is the brand name of the broadcast service run by NYC Media Group, a wholly-owned subsidiary of New York City. Its main broadcast channel reaches the New York City metropolitan area and is carried on all cable and satellite systems serving 7.4 million households (approximately 20 million people) in the New York City tri-state market. It is seen in the New York City area on WNYE-TV channel 25 on all systems save Cablevision where it airs on channel 22. NYC TV is also the name given to five additional cable channels that air on Time Warner, Cablevision and RCN systems in the five boroughs of New York City, making NYC TV the largest local television group in the largest television market in the United States. The station has recently begun operating several digital multicast channels. NYC TV Original Productions is a television production company, specializing in lifestyle and documentary format content. It is a subsidiary of NYC TV, but NYC TV is not its sole client. As a producer of several original award-winning shows, NYC TV and NYC TV Original Productions are recognized as pioneers in local television in the United States and internationally.