Pringles are a bran of potato snacks produced by Procter & Gamble. Pringles were first sold in the United States in October of 1968; they were not rolled out across America until the mid-1970s. They were originally known as "Pringle's Newfangled Potato Chips", but the name was changed for introduction to the national market. Procter & Gamble chose the Pringles name from a Cincinnati telephone book, selecting Pringle Avenue in Finneytown, Ohio for its pleasing sound. Pringles are advertised in the United States with the slogan "Everything Pops with Pringles", and in the UK and elsewhere with "Once you pop, you can't stop." In the United States, Pringles are not marketed as potato chips, but rather "potato crisps".