Revver is a vieo sharing website that hosts user-generated content. Revver attaches advertising to user-submitted video clips and shares all ad revenue 50/50 with the creators. Videos can be displayed, downloaded and shared across the web in either Apple QuickTime or FLV format. In addition, Revver is a Video Publishing Platform that can enable any third-party to build their own "Revverized" site. The site at http://www.revver.com is actually built on top of Revver's own API, and third-parties can build identical functionality into their own sites. Revver allows developers to create a complete white label of the Revver platform.