The For Mustang is an automobile manufactured by the Ford Motor Company. Initially based on the contemporary Ford Falcon compact car, production began in Dearborn, Michigan, on 9 March 1964 and it was introduced to the public on 17 April 1964 at the New York World's Fair. Media exposure included being televised nationally by all three American television networks on 19 April 1964. It also appeared as a character's auto in the James Bond film Goldfinger in September of 1964.