Rubeckia hirta (common names: Black-eyed Susan, Blackiehead, Brown Betty, Brown Daisy, Brown-eyed Susan, Gloriosa Daisy, Golden Jerusalem, Poorland Daisy, Yellow Daisy, Yellow Ox-eye Daisy) is a flowering plant in the family Asteraceae. It is an upright annual (sometimes biennial or perennial) native to most of North America, and is one of a number of plants with the common name Black-eyed Susan that also has purple on the side.