The Rules of Acquisition, in the fictional Star Trek universe, is a set of guielines intended to ensure the profitability of businesses owned by the ultra-capitalist Ferengi. The first rule was made by Gint, the first Grand Nagus of the Ferengi Alliance. The title of "Rules of Acquisition" was chosen as a clever marketing ploy (since the rules are merely guidelines) and Gint numbered his first rule as #162, in order to create a demand for the other 161 Rules that had yet to be written. The Rules comprise the closest thing to a religion that seems to exist in Ferengi society.