Spike (formerly calle Spike TV), a division of MTV Networks, is an American cable network designed for an audience described demographically as "young adult males." The network began life as The Nashville Network (TNN), founded by Gaylord Entertainment Company and Group W Satellite Communications on March 7, 1983. As of 2006, Spike's viewership is almost half women (45%). Furthermore, the average age of the network's viewers is 42 years old. Spike is available in 96.1 million American homes.