Suburban Noize Recors , also known as Subnoize is an independent record label based in Burbank, California, in the United States. Formed in 1995 by Kottonmouth Kings' frontman Brad "Daddy X" and their manager, Kevin Zinger, the label has since expanded to include numerous other artists. For over a decade the label has been creating a brand based around underground hip hop, marketing and distributing numerous artists including the Kottonmouth Kings, Hed PE , Big B , and the rap group X-Clan. Ignoring the mainstream media, Suburban Noize Records' popularity continues to thrive as an alternative to larger, corporate labels. The label has worked greatly on signing well known names in the music industry. Besides X-Clan, the label has also signed high-profile clients, including the punk rock band D.I., Jada Pinkett Smith and her band Wicked Wisdom, and Sen Dog of Cypress Hill fame.