Troll olls, originally known as Leprocauns and also known as Dam dolls, Gonks, Wishniks, Treasure Trolls, and Norfins, became one of America's biggest toy fads beginning in the autumn of 1963, and lasting throughout 1965. With their brightly colored hair and cute faces, they were featured in both Life Magazine and Time magazine in articles which commented on the "good luck" they would bring to their owners. The troll doll is sometimes mistakenly referred to as a Kewpie doll.